News

Call to action conference in Russia Last year Ecolean Russia held a customer conference in Moscow for the first time, with the focus being on Marketing and Sales. The…

When virtual reality becomes reality Brand owners, and marketing departments in particular, have a whole new world to discover when it comes to digital media. Apps, Q…

Have you ever felt that there is a jungle of environmental symbols and not being sure of which one to use? And that you would like to tell more about the environmenta…

Scanning your food in a new way Health & wellness, economy and sustainability issues continue to dominate growth strategies within the global food and beverage se…

With 40 years of experience from Nestlé as a designer, teacher in marketing and worldwide speaker, Lars G. Wallentin can convey the art of communicating through great…

PACKAGING EUROPE Using less packaging material is always good, says Ecolean’s program director Paul Mellbin – but as well as its environmental virtues, this Swedish c…

Anuga FoodTec is one of the world's most important trade fairs for the food and drink industry. At this year's exhibition we showed our latest innovation; aseptic po…

Say hello to our first Ecolean e-newsletter. We would like to inspire you in your daily work by giving you the latest news in marketing trends, telling you about Ecol…

The trend of using QR (Quick Response) codes when communicating with consumers is growing bigger. According to the research company Datamonitor, an explosion in the u…

Only one product has the lowest price. The rest compete in other ways. This makes packaging design increasingly important. Attractive design that makes a product stan…