LOF Kun - Making jelly easy to enjoy with the right packaging

A trusted partnership

LOF International Dairy is one of Vietnam’s fastest-growing F&B companies, known for delivering high-quality nutrition under its Kun brand. As a long-standing partner, LOF has already launched several Kun favourites in Ecolean packaging – from chocolate malt drinks to flavoured milk and drinking yoghurt. As part of its continued focus on expanding the kids’ portfolio, LOF now introduces a new jelly range in the Ecolean® Air Aseptic 125ml format.

Jelly kids can squeeze and enjoy

With Ecolean’s flexible and lightweight package, children can simply squeeze and sip the jelly straight from the pouch – no spoon, no mess. The distinctive shape also ensures Kun Jelly stands out on the shelf, while the large print surface brings Kun’s playful characters to life.

Packaging that makes the difference

Ecolean packaging helps LOF achieve its goal of making Kun Jelly a favourite snack among kids – combining fun, flavour and convenience in every pouch:

• Easy to squeeze: flexible design lets kids enjoy every drop, reducing food waste.

• Easy to open: tear-off opening that even small hands can manage safely.

• Easy to notice: unique shape that grabs attention in-store and brings Kun’s stories to life.

For children, it means a snack that is fun and engaging. For parents, it means a product that is practical, safe and less wasteful.

Made for everyday moments

Ecolean’s flexible format makes Kun Jelly easy to enjoy anywhere – at school as a healthier snack, straight from the fridge on hot days, or on the go during outdoor activities and family celebrations.
 

A lighter way forward

With Kun Jelly, LOF and Ecolean show how the right packaging can transform a category. The result is a product that children love, parents trust – and that leaves a lighter footprint thanks to Ecolean’s resource-efficient design.